I read this book from front to back and it was so inspirational to the point I started coming up with ideas on how I want to do a fashion-shoot. This book tells you the basic things you need in order to have a great shoot form backgrounds to having a shot list to having to right art direction. Each chapter gives you a very detailed description of what you need they also give you examples of different staging look that you can do and how to achieve them. It show you styles of how to do different eras of fashion, beauty looks that you can do from minimal to artistic. They tell you how to get all types of photos with all different types of lighting to what you can use as backdrops and props. Its tells you how to start brain storming your shoot to how to get ready for the shoot and set it up all without breaking the bank to do it plus more. This book is a must read for all aspiring visual creators it is well worth it!